What is the design to sell the product? Emphasize the appearance of the product when describing it.
You also want to use words like yours to bring customers into the product description. Use your product to help your customers envision themselves. Let them be your product story.
Keeping it casual can also help your product descriptions stand out. You’re not writing a thesis, but an enticing description that connects your product to your customer. Use acronyms in your writing, like you, you, who, etc.
How to Write a Product Description That Sells
Avoid using manufacturer’s product descriptions. By writing your own copy, you avoid being penalized by Google for duplicate or thin content. Plus, you improve your chances of writing product descriptions for your customers.
Let it scan
Your product description should be easy to read. There are two sentences that describe a product with multiple bullet points allowing customers to receive Food and Beverage Email List information quickly so they can make an immediate purchase. If you sell laptops, you’ll want to convert the specs into Bullet points for easy reading.
Know Your Audience
If you sell funny products like ugly Christmas sweaters or food-shaped jewelry, you can inject humor into them. Your copy should be playful, as buying these types of products may appreciate entertaining product descriptions. However, humor doesn’t CNB Directory work for Drop shipping’s niche . For example, you don’t want to inject humor into product descriptions about life jackets, coffins, or other sensitive issues.
Optimize your product descriptions
The easiest way to optimize your product snippets is to use a tool that plugs SEO in your store. You need to use keywords that are relevant to your product. For example, if you sell makeup brushes, you’ll want to be specific to “Unicorn makeup brushes” or “Mermaid” makeup brushes.
