Provision of services
Opening a service business in a residential area has its own specifics. Clients prefer to be serv where they have already been and are confident in the result. There are important components that ne to be taken into account to promote such a business in a residential area:
using marketing techniques to attract the first clients;
hiring professional and responsible employees;
Opening a business next to existing stores
It should also be taken into account that such a business requires considerable start-up capital: long-term lease or purchase of premises, equipment, salaries for specialists, etc.
Marketing moves
An advertising campaign can significantly increase turnover and attract both new customers and retain regular customers. Business in a residential area has its own marketing features, as it is aim mainly at working with regular customers. That is why the following things will play a role:
quality service;
system of accumulation special database of bonuses and discounts;
sending out notifications about promotions and sales;
the ability to order a product if it is not on sale.
Advantages and disadvantages of business in a residential area
The main advantage is a regular customer. It is also easier for sellers to navigate when servicing when they know the characteristics of a particular client. A small investment in advertising will also be requir, and only at the initial stages, then word of mouth will take care of this.
The main disadvantage is the low traffic
Volume, which results in a slow return on initial capital.
Books about the consumer demand restaurant business will tell you how to open your own cafe, wisely select staff, attract customers and successfully manage your business.
“The Restaurant consumer drag and drop never notify demand Business Inside Out”
The authors of the book, Ilya Razdymakha and Alexander Dzyuba, decid to do without detail instructions for all adb directory occasions, and describe their difficult path: from ordinary waiters to owners of their own establishment.