How the car expert 4xed their website’s lead conversion rates.objective the car expert is an award-winning company. That publishes expert car reviews and comprehensive, unbiased. And clear advice on buying and owning new and used cars. More than 150,000 in-market car buyers. Visit the car expert each month. The car expert. Commissioned driftrock to help them convert more of their website traffic into leads.
Solution Thanks to Driftrock’s
Like native advertising, these online forms were customized to look and feel like part of the website rather than a buy telemarketing data promotion, creating a seamless customer experience.
In addition, the forms loaded quickly and were optimized for mobile and desktop devices.
Resultsn The reduction in friction led to a Capture UTM Parameters 400% increase in registrations/sign-ups/sign-ups.
The Car Expert’s editorial director
Stuart Masson, comments, “Driftrock forms have had a huge impact on our lead solutions and member subscriptions, positively aub directory influencing our newsletters, audience data platform, and, in turn, our business revenue and viewership figures. Best of all, the forms are so easy to implement. A real win for any publisher. Want to get more leads? Book a demo or get started for free.
