According to the author of this book about the restaurant business, Anna Shchepetova, the financial success of an enterprise in this area is subject to clear marketing instructions. If you strictly follow them, you can achieve good results.
The schemes, layouts and algorithms presented in the “textbook” have been tested by the author over 15 years of work at restaurant industry enterprises in Russia and abroad.
Pizza is the most popular dish
The modern culinary world. Every second, Russians alone eat 400 pieces of delicious baked crust with various fillings. That is why a business built on the preparation and sale of pizza is considered profitable.
Features of the process
To create a business and be europe cell phone number list sure of successful promotion, you should carefully study the plan for opening a pizzeria. A competent strategy involves going through the main stages:
Come up with a catchy and memorable name for the establishment that will go well with the name of the pizza.
Decide on the concept: does the establishment
Accept visitors for a restaurateur” or only prepare and deliver dishes.
Create a menu with popular types of pizza and corresponding drinks.
Draw up a competent business plan that defines the cost price, profit, and amount of expenses: start-up and monthly.
Rent a building, renovate it if necessary. When only cooking and delivery are provided, it is enough to equip the kitchen and utility step-by-step website promotion in social networks room (at least 40 m²). In this case, the location of the building is not of great importance. For a full-functioning pizzeria, it is better to rent a space that meets adb directory the requirements of a catering establishment (with an area of about 100 m²). The location of the rented building in this case plays an important role. The center of a metropolis or a “lively” residential area is a suitable option.
