Business owners and marketing professionals have realized the importance of using digital marketing . However, many of them do not know how to do it properly and as a result, they do not get the results they are looking for. To solve this problem once and for all, we launched educational platforms. Rock University is one of them.
Over the years, we have created other platforms to help our audiences learn with us, such as:
- Rock Training;
- Rock Content University;
- Ion U.
But, since those contents were available on different platforms, the user experience wasn’t as good as we wanted. That’s why we merged them into the new Rock University !
In this article, we will show you how this change will happen and the benefits you will get from it.
- What is Rock University?
- What is Rock Training?
- What is Rock Content University?
- What is Ion U?
- What is the change?
What is Rock University?
When we founded Rock Content, we had the need benin phone number list to teach Content Marketing through our blog. But, as we started in Brazil, the local market was not very familiar with this type of strategy.
That’s why we realized the importance of teaching Digital Marketing in a practical and results-focused way. That’s how Rock University was created in 2016.
The first course was “Content Marketing” and Vitor Peçanha, co-founder at Rock Content, was the teacher. A few months later, we also launched the “Content Production” course with the aim of teaching writing skills online. Both were free and in Portuguese.
However, Digital Marketing has other areas such as SEO, email marketing, social networks, etc. For this reason, we began to create premium courses to delve deeper into these topics.
Since then, more than 150,000 people have enrolled in both the free modules and the premium courses. In addition, the certifications have been extremely useful for all those looking for marketing and sales opportunities.
What is Rock Training?
Rock Training, as the name suggests, is is it time to invest superannuation in Property? expert insights a training platform that aims to help people learn and apply sales and marketing strategies in their business.
Additionally, it also offers something we call “knowledge paths” that present the execution steps, as well as support for all registrants with materials to help them put each step into action.
Currently, we have more than 150 training courses on the platform with a focus on:
- practical and live training that helps you apply this knowledge to your company and resolve any questions you may have;
- knowledge formations built according to the objective that your business strategy may have;
- exclusive chat to communicate with us whenever you want to resolve your doubts.
What is Rock Content University?
Rock Content University is the name we use aub directory to promote Rock University in Latin America. It means that all courses are taught in Spanish and take into account the particularities of the LATAM market.
Currently, we only have one course available – Content Marketing -, a free course taught by Vitor Peçanha.
Of course, we plan to launch more courses in Spanish for our Latin American audience, but the first step is to make a global channel like the new Rock University that we will see in this article.
What is Ion U?
Ion U was originally developed by ScribbleLive and became part of Rock Content in 2019.
The purpose of Ion U is to offer a learning center and training platform with courses and video tutorials, so that anyone enrolled is able to offer high-performance content experiences.
Ion is an interactive content creation tool on the market. With it, you can create memorable stopovers for your customers and prospects, generating more results. Some of the things you can create using Ion are:
- interactive landing pages;
- calculators;
- interactive ebooks;
- interactive infographics;
- questionnaires.
What is the change?
Now, we are going to merge all the previous platforms into one new platform. This means that every Ion U user will now have new access to Rock University.
Why do we merge platforms?
We want to offer a unique Rock Content educational platform, focused on offering a better experience to our users . This platform will offer users the best learning path depending on what they are looking for, but with the same autonomy and freedom to use it according to the needs of their company.
This way, everyone will be able to find what they want, and will have more opportunities to find content they didn’t have access to before.
Why are we moving to a new platform?
Although we already have a working platform, we have decided to change to a better one in terms of user experience for any type of business . This way, it doesn’t matter if you have a small business and want to learn Digital Marketing by yourself, or if you are the CEO of a large company and want to train your marketing team. All users will be able to complete the learning equally.
Furthermore, as Rock Content, we are constantly developing ways of working with different types of content. That is why we want everyone registered on the platform to have access to them as well.
Why is this important to you?
As you have seen in this post, the new platform will provide you with an incredible experience in the learning process . Thus, after the first login, you will find:
- all content in one place;
- more content to consume;
- easier ways to find what you want to learn;
- a great user experience;
- new learning experiences.
What will Rock University be like from now on?
We want Rock University to help users grow with Digital Marketing through qualified educational content.
This means that this new identity will open up possibilities for everyone to learn and be closer to Rock Content, in order to guide them. So, from now on, you will have a greater connection with us to achieve the success you desire.
That’s why we’re changing our logo and colors to the same ones Rock Content uses as a whole. All of these changes will be available at this URL on June 29th.
But wait… Will the other platforms cease to exist?
Yes, this means that the content that exists on each platform will not disappear, but will shift from one platform to a better one.
Now, welcome to the new Rock University! We hope you learn a lot with us and get amazing results for your strategy or business. Let’s Rock.