Now you know how to calculate the DRR from the advertising budget. We hope that this will help you increase your income and develop an effective promotion strategy.As a rule, launching contextual advertising (CA) is entrust to specialists, but you can do it yourself overseas data if you take into account all the features of the niche, be attentive and patient. To make it easier for you to launch CA, we have prepar a checklist describing the stages.
Step One: Analyze Your Competitors’ Market
Many novice specialists do not know how to launch contextual advertising so that it works. First of all, you ne to study the competitors’ market. This will help you determine your pros and cons and understand what nes to be correct and what nes to be improv. By the way, you can spy on your competitors, how they promote their products, and use the best techniques to launch contextual advertising.
Step Two: Define Your Target Audience
You will probably agree that trying to sell goods to someone who does not ne them is pointless. Therefore, launching contextual advertising in Yandex Direct sales forecast comparison chart involves analyzing the target audience (TA). You ne to create a portrait of an ideal client in order to create a unique selling proposition for potential buyers.
By the way, without paying attention to studying their target audience, many companies will not only waste money by offering products to the wrong customers, but will also miss out on leads that could help in sales. So, a portrait of an ideal customer is the first step to successful advertising.
Before you start developing an advertising campaign, you ne to not only study the niche and create a portrait of the target audience, but also understand what results you ne to achieve. To do this, you should move on to the third step.
Step three: set tasks and goals
It’s time to set advertising goals ukraine business directory and objectives. These could be sales increase, traffic growth, or a new product presentation. Without knowing your goals, you can waste your budget.
If you already understand why you ne to launch a CR, then move on to the next step.
Step Four: Set Up Web Analytics
To find out the key queries of the advertising campaign, as well as suitable platforms for placing ads, you ne analytics. It will help evaluate the results of advertising, optimize campaigns, and remove non-target phrases from them. For web analytics, we recommend using the Yandex Metrica, Google Analytics and call tracking services.
