Do you track all the traffic to your website? Where are your best customers coming from? What pages are visitors staying on the longest? What pages are they leaving the site from? Are visitors converting into customers? Are you using the data to drive your marketing efforts?
Website Conversion
It’s helpful to regularly track the answers to these europe cell phone number list questions to ensure your website is performing at its best. Tracking these answers will also help you determine where to spend your marketing budget.
Website Design
Is your website outdated? Is your messaging still netherlands whatsapp number powder relevant? Can visitors navigate your website easily and find what they need? How well does it perform on mobile and in site speed tests?
Your website needs to change and adapt to meet the needs of its users. For most businesses, we recommend you refresh your web design every two years. It’s also important to make sure your logo is high resolution.
Bottom Line
With a new year comes a rush of new goals and ideas! You’ll have the best chance of achieving your goals if you review what worked and what didn’t work in 2020. Then use this checklist to help you move forward and make 2021 even better.
If you need help planning and implementing these essential strategies, contact us today to schedule a no-obligation consultation. We can create a customized plan to help you achieve your 2021 goals!
With so many ways to advertise online, there are more platforms than ever to reach your target audience, and different platforms will resonate better with different target demographics. For example, “it’s likely that Instagram will work best with a younger audience and Facebook will be more effective with an older audience,” explained Tate.
2. Ad Messages Must be Perfect
Writing good ad copy will become more important than ever. It is fax list important to understand who your customers are as people, not as data points. “A poorly written ad can backfire and hurt your brand,” Tate says.
3. Video Ads will Continue to Make an Impact
Video ads are incredibly effective because you already have a captive audience, making it easy to drive more impressions and potentially, engagement. In many instances, a video ad will reach more people than an image ad for the same amount of ad spend. “Using a combination of image and video ads is a winning strategy for optimizing your ad spend dollars,” said Tate.
