One thing that separates content marketing from other types of marketing is that it’s typically not designed to create an immediate sale. Instead, it’s meant to educate, inspire, inform, attract or persuade the viewer.
Think of your content marketing strategy as a lead generation tool that also builds strong brand recognition, keeps your audience engaged, and makes it easy for them to spread the word about your brand, products, and services.
Create Inspired Content Marketing Campaigns of Your Own
These content marketing examples showcase a few of the ways that you can use personalization and creativity to engage with your audience in a whole new way. If you’re looking for even more inspiration, we’ve got a bonus for you… this blog!
Providing detailed, value-driven information to your target audience is another exceptional example of effective content marketing. And it also doesn’t hurt to toot your own horn once in a while
Why we love it
There’s Nothing More Personal Than Your Name
The “Share a Coke” campaign used this concept to take personalized HR Directors Email Lists marketing to the next level. It gave the public a way to express themselves and share an experience with someone else. Focusing on giving the product away, rather than keeping it for yourself, also broadened the campaign’s appeal.
Now that we’ve covered the basics, it’s time to take a look at five of CNB Directory the best content marketing examples we’ve found across several different industries.
With so many different content marketing campaigns to choose from, you may wonder what made us choose the ones we did. Each of the campaigns below tells a story in a unique way and engages the on a very personal level. They’re also creative, inspired, and have an almost irresistible “pull” that attracts users to the brand. Let’s take a closer look.
